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#Facebook #Hashtags? #Really?

By Michelle ·   Comments (0) ·   June 14th, 2013

To all my previous social media clients — Remember when I told you how dumb it looked when you used hashtags on Facebook, because you were talking to a different audience and that’s not the way people talk on Facebook?

Well, don’t listen to a word I said.

Facebook’s introduction of hashtags is not my favorite move by the social media network. While social networks must evolve, they should stick to what they are good at, and not try to copy other social networks. Read More→

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Categories : Social Media

Top Women in the Pet Industry

By Michelle ·   Comments (0) ·   May 12th, 2013

A new group, Women in the Pet Industry Network, recently published a

michellemaskaly_topwomenpetindustrybook titled, “Top Women in the Pet Industry.” It’s a great guide that features women in leadership positions within the pet industry.

I was so honored, and excited, that they decided to interview me for a small feature in the book. It is truly a pleasure to be in the company of so many talented women.

Women supporting other women is important in business, and this group sets out to do that.

You can read my full interview on page 19 of the book.

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Categories : Pet Industry

Interview With Pet Expert Sandy Robins

By Michelle ·   Comments (0) ·   April 12th, 2013

It was such a pleasure to interview Sandy Robins in February during this year’s Global Pet Expo. She is a great role model for journalists, and other pet lifestyle experts.

I really enjoyed talking with her about being the 2013 recipient of the Global Pet Expo’s annual “Excellence in Journalism and Outstanding Contributions to the Pet Industry Award,” as well as her upcoming book.

 

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Categories : Pet Industry

Business Travel

By Michelle ·   Comments (0) ·   March 28th, 2013

I love to travel.

planechicago

Most people think that means just for pleasure, but I happen to also really enjoy business related travel. I love being able to meet face-to-face with readers, followers, manufacturers, companies, PR people and all the other folks who I email, talk and connect with on daily basis. It is the way you build strong business relationships, which is so, very important.

These meetings, whether they are quick introductions at a trade show, lunch at a conference or a planned dinner, help you put a face to name, and show that touch of personalization that sometimes lacks in today’s internet-based world.

So, I’m very excited to be traveling to several pet industry events over the next few months, including Intergroom in April, Blog Paws in May, SuperZoo in July, Bark World in August and Backer in September. If you will be at any of these events, I would love to meet you and learn about your business, as well as tell you about all the exciting things going on with the new Pet Age.

 

 

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Categories : Pet Industry, Travel

Welcome to My New Site!

By Michelle ·   Comments (0) ·   March 26th, 2013

After several months of being offline, my professional website is officially relaunched thanks to the fabulous The Pixel Boutique!

It’s still a work in progress,  like getting links to my online articles added, as well as some minor things, but I really wanted to get this going so I could share stories, information and more.

If this is your first time here, visit my “about” page, and learn a little about me, and then click around the right side of the page and subscribe to my Facebook feed, follow me on Twitter and Instagram and connect with me on LinkedIn.

Don’t worry, I will still be sharing my recipes, travel and lifestyle stories on The Adirondack Chick, and cute photos of my dog, Toby, on My Tail Hurts From Wagging So Much.

Here, I will be talking more about items like social media, business, journalism and other “professional” topics, as well as thing I feel are interesting and noteworthy.

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Categories : Misc.
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  • #Facebook #Hashtags? #Really?
  • Top Women in the Pet Industry
  • Interview With Pet Expert Sandy Robins
  • Business Travel
  • Welcome to My New Site!

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